When talking about online presence in businesses, your website is the face of interaction for your prospective customers on the internet.
The path to converting prospects into potential customers is long. It involves a lot of marketing tactics, strategies, and planning to finally have people who purchase. But this tedious journey can be simplified by being aware of ‘customer journey mapping’.
Did you know that each month there are more than 197 million people across the globe that use their devices to visit Amazon?
For any digital marketer, it is a challenge to rank a new website. Several managers and business owners have been trying to unlock secrets to improve a websiteâ€™s Google ranking.
Social media has become a staple source of communication between brands and customers.
When COVID-19 hit us, businesses were one of the most affected sectors by it. But the digital universe proved to be a knight in shining armour for them!
SEO techniques and the robustness it represents are constantly evolving. Search engines like Google are getting more intelligent and more powerful in time.
Digital marketing promotes brands to connect with potential customers using the internet and other forms of digital communication.
Colossal changes characterized content marketing in 2020-21. Brands tapped into the market of blogs, articles, video, and visual content to position themselves in the audiences' minds.
SEO or Search Engine Optimization is an ever-growing and evolving process. Keeping up with SEO trends while curating a blog is quite challenging for a beginner and also for an experienced writer.
The platform can help grow your career trajectory exponentially.
77% of customers refer to certain products just because of their brand name and 59% of customers prefer to buy products from a familiar brand.
The most fascinating thing about having a mobile phone is that you can search for information even while you are in the remotest corner of the world.
Learn how Starbucksâ€™ unique products and innovative marketing strategies made it a go-to brand for all coffee lovers.
A brand that is worth two trillion, not only has great products, but is synonymous with revolutionizing technology and luxury, and also being able to eliminate complexity from peopleâ€™s lives. Yes, that's Apple for you.
If you have ever been anxious about returning the movie you rented and been disheartened at not getting to watch the movie you wanted because it was already rented,
After having to scrounge around food menus for a really long time, the founders of Zomato decided to start off with an internet directory for restaurant menus.
Who knew that a brand that began renting mattresses would turn into a dynamic global brand in just a decadeâ€™s time?
Mistakes have the potential to turn you into something better than you were before. However, it isnâ€™t always necessary that these mistakes are unintentional.
Imagine this, you receive two forwarded memes on your phone with the same content,
As per a study conducted by Co-Schedule, a business spends up to 6 hours on average creating content.
While Apple competes with Samsung and Microsoft, we all know about the infamous rivalry between McDonalds and Burger
There are 3 simple rules for a content marketing strategy to yield fantastic results - content, traffic and revenue.
Did you know that writing is the oldest form of communication and its evolution dates back to 5500 years? Writing has been the most effective form of communication and expression.
Google currently holds more than 90% of the total search engine market share and since Google possesses the answers to almost every question, it is safe to say that 93% of online experiences begin with a search engine.Â
LinkedIn is an enormous platform for professionals and this new â€œsnackableâ€ format is a great way to showcase the in-house knowledge in a entertaining and engaging way.
A company may invest a lot of funds into developing a website however a little market research definitely goes a long way.
Your website is your online home and you need to make sure that you make it beautiful and appealing for your visitors.
Often, businesses spend a huge amount of money on marketing and advertising however they lag behind in achieving the desired result. We help you solve the following top 3 content marketing challenges that every business faces.
The IT sector has massive opportunities and a huge pool of talent. How does an IT professional ensure that they land the job of their dreams? A professional and skilled resume writer acts as a career coach that helps job seekers determine their value and land the perfect job. We tell you few reasons why an IT professional should approach a resume writing service right away?
You want to get your LinkedIn Profile but don't know how. Read this blog to know how to make your LinkedIn profile noticeable in 3 easy ways.
You know that you are extremely talented and well qualified, yet your resume fails to lure appropriate employers to you. We should you 3 simple ways that help you showcase your career story on LinkedIn.
Since majority of the world has gone online, whatâ€™s the best way to showcase your work to your clients? A company profile. But how should it look like? Here are our top 5 essentials of a good company profile.
It is a buzzword these days. Every brand that wants to be heard by its audience is engaged in blogging and various other content marketing endeavours.
â€œSmart as you are and as good as your performance is, thereâ€™s almost always something to learn from your competitors.â€
A Look At The Benefits Of Availing Professional Content Writing Services For Your Business
How An Accountancy Firm Increased Their ROI & Established Themselves As A Thought Leader Via â€œContent By Diksha Vohraâ€
You have, perhaps, developed a website in the quest to reach out to a greater customer base. Yes, surely the reach of the internet is huge
If your website isnâ€™t getting enough traffic, you could be making one of these most common content marketing mistakes. Read on to know more.
In the memory of his father who died of cancer, Don Wilkes pledged to do 50 things before he turns 50